Product Marketing Manager (f/m/d) - part-time 20 hrs/week

Temporary, Part-time · Germany

WHO WE ARE

At Wire, we're on a mission to revolutionize secure collaboration, making privacy the foundation of modern communication. Join us to play an important role in our dynamic team.

Wire is the leading end-to-end encrypted communication platform, trusted by businesses, critical infrastructure providers, and governments worldwide. We prioritize privacy as a fundamental right, delivering the most secure communication experience across various industries. Our cutting-edge encryption technology and robust security measures have made us a trusted partner in the technology, finance, healthcare, and government sectors. If you're passionate about redefining secure communication and want to be part of an innovative team, join us as a Product Marketing Manager. Together, let's build a world where privacy and security shape the future of communication.

GENERAL INFORMATION
  • Employment Type: Temporary, 1 year parental leave cover

  • Previous working experience:  3 - 5 years

  • Working hours: 20hrs/week

  • Working Location: Berlin/ Germany

  • Reports to: Senior Vice President of Product

  • Desired start date: 01.03.2025

YOUR CHALLENGE AT WIRE

Get ready to play a key role in our Product Team. You will work closely with Product and other teams regularly. You will present the findings' results and mitigations to internal stakeholders.

  • Develop and execute online marketing strategies across multiple channels.

  • Define product positioning, and ensure the translation of our value proposition and key messages into marketing channels and creative campaigns.

  • Lead marketing initiatives, coordinate stakeholders and tasks, and ensure timely go-live.

  • Identify high-potential customer segments and create targeted marketing campaigns aimed at driving user acquisition and lead generation.

  • Oversee the creation of marketing materials, including blog posts, white papers, and case studies, that resonate with our target audience.

  • Gather market, customer, partner and sales feedback to analyze customer needs and trends, competitive information and regional requirements.

YOUR PROFILE
  • A Bachelor's or Master's degree in business administration, marketing management, engineering or a related discipline

  • 3+ years of product marketing experience in a market-facing role delivering presentations to customers and prospects and in market research

  • Strong understanding of marketing principles and the ability to co-develop strategic marketing plans and campaigns.

  • Working knowledge of web tools like Hubspot and analytic tools like Countly and Google Analytics.

  • Proficiency in the latest marketing tools and familiarity with social media management.

  • Excellent written and verbal communication skills with expertise in writing clear marketing content in English, German or French is an additional plus.

WHY WIRE?
  • Join a market-proven (>1,000 customers) company and drive Wire to become the worldwide market leader.

  • Enjoy a yearly education budget of 1000 EUR to strengthen personal capabilities.

  • With an Urban Sports Club subscription, stay balanced and mentally and physically healthy!

  • Work from a beautiful office in the heart of Berlin or choose a mix of working from anywhere vs. spending selected days together in our office to connect on a personal level.

  • Enjoy fresh breakfast in the office, daily fruits, snacks, free soft drinks, and the world's best Barista coffee machine.

  • Wire is an equal opportunities employer and does not discriminate on the grounds of gender, civil status, family status, sexual orientation, religion, age, disability, or race.

If you are an experienced Product Marketing Manager with a proven track record of driving tech marketing, we encourage you to apply and join our dedicated team at Wire.

CONTACT

Have we caught your interest? Apply here or send your questions to jobs@wire.com

We look forward to hearing from you!

About us
We're building a secure, easy-to-use, and feature-rich communication tool with the latest technologies. We don't just create software — we're also impacting national and international committees. Our research and development occur at our Berlin headquarters and other locations in Europe and the USA, where we embrace diversity and adhere to the strictest data protection standards. We see regulations as a foundation supporting our commitment to secure our customer's communication. 
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